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Mass GroceryColombia
Mass GroceryColombiaTiendas Isimo: 32% Fewer Stockouts with AI
Hard discount chain in Colombia that transformed its supply operation with Celes, reducing stockouts by 32% and recovering lost sales.
Results
- Stockouts
- -32%
- Lost sales recovered
- +70%
- Total inventory
- -25%
01
The Challenge
In the hard discount format, every stockout is a sale that can't be recovered and every unit of excess inventory erodes an already tight margin. Tiendas Ísimo needed to move from reactive, manual planning to a system that could anticipate real demand at every store, every day.
02
The Solution
Celes deployed its full platform: daily forecasts by store and SKU, automated DC-to-store replenishment aligned with projected demand, and optimized purchase orders that eliminate overstock without risking availability.
“Celes took us from firefighting to anticipating demand. Today we make decisions with data, not intuition.”
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